Worth knowingTIP·SEApracticalecommerce.com17:10Z
What Foreign Merchants Miss in India↗
Foreign merchants entering India often underestimate the importance of the Unified Payments Interface (UPI) and localized checkout experiences in driving sales. UPI is a dominant payment method in India, and failing to integrate it can significantly hinder market success.
actResearch UPI integration options and consider adding it to your checkout flow before scaling India operations.